About Us | LUNESSA
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About Us

our story
LUNESSA Designer Jewelry, located in the heart of SoHo, NYC, is an enchanted jewel box boutique for women of all ages. We offer our own handcrafted Signature collections, made with love in NYC, as well as an array of artisan jewels by local designers. Our style is timeless and feminine, to celebrate the beauty and allure of being a woman. We love our customers, and are here to help you celebrate and adorn the passages of life! Our friendly staff will help you find the perfect gift for a friend, new mother, bridesmaid, or anniversary. We feature an affordably-priced Street Collection, unique artisan fine jewelry, and bespoke one-of-a-kind creations; truly something for everyone. Enter our magical sparkling cove of hand-painted teal blue walls, antique chandeliers, and one-of-a-kind gems, and you will be inspired, uplifted, and sure to leave with a special treasure. We also offer private jewelry making parties! These are fun-filled events in our beautiful setting, to celebrate, bond, and create your own designer jewels!
our philosophy
LUNESSA was named for the Moon Goddess and her treasures - feminine, celestial and spiritual; the embodiment of feminine beauty. The LUNESSA emblem - a bejeweled butterfly - represents metamorphosis.The butterfly transforms into beauty and freedom...as with patience and a commitment to one's heart and path, we each do as well.

At LUNESSA, we are committed to a holistic and loving business model, and give great care to creating our designs and lifestyle in a manner that is conscious and responsible. We source support local artists and businesses, recycle everything, and act with intention of adding beauty and love to the world.

our history
LUNESSA Designer Jewelry was opened in 2005 by designer Elise Perelman. Inspired by a dream of finding precious gems in an enchanted forest, the seed for LUNESSA was born, intending to be a haven of beautiful feminine treasures. Designer & owner, Perelman, is an FIT Fashion Design graduate who began her career fresh out of school as a Manhattan street artist. She first set up shop with a folding table at the Metropolitan Museum of Art, and then later moved downtown to fashionable Fifth Avenue near Union Square. 

In 2005, Perelman gave birth to a baby boy, and everything changed. While looking for a workshop for her tools, she came across an intriguing ad for a shared retail space in the heart of SoHo. The small storefront had a back room occupied by dog groomers. Knowing that this was an amazing opportunity for a small designer, Perelman signed a lease the next day with a four month year old baby in her arms, and set to work on creating LUNESSA. Within a year, the groomers had moved on, and LUNESSA expanded, carving an archway into the dividing wall and taking over the store.

Perelman is a self-taught jeweler, first weaving with gems and crystals and later becoming a bench jeweler to expand her creative possibilities. She is inspired by dreams, nature, ethereality, and the gems themselves. Perelman muses, I love the creative process which is like birth - grueling and then magical, as well as seeing a special piece come to life and transform someone. It brings me joy to add sparkle & beauty to the world!

The LUNESSA Boutique and Elise Perelman have designed for the following runway shows: Jenny Lee, Jim Hjelm, Alvina Valenta, Tia Adore, and Lazaro; partnered with (cosmetics entrepreneur) Bobbi Brown; featured on QVC, The Today Show, and What Not to Wear with Stacey London; covered in the Style Section of the New York Times, NY Magazine, Elle, Lucky, InStyle Weddings, Brides Local, Seventeen, Manhattan Bride, The Knot, Martha Stewart Weddings & Time Out NY. Fans run the gamut from Ke$ha to Bill Clinton!